Centi-Gear – Toy Packaging Design


Wind-up toys have always had a special place in my heart. They don’t require any batteries, therefore sustainable, they involve highly intricate mechanisms that enables them to perform very specific movements that are both fun to watch and educational. I decided to redesign the packaging for this existing wind-up toy in order to match the creativity and cleverness of the product. My solution both showcases the product’s intricacies as well as plays with color theories by combining a see through see through plastic panel that as its opened reveals a playful depiction of gears aiding to the reveal of the toy.

Inside you find a poster of the wind-up toy.